Light & Dark

on 04 September 0 Comment

The return from summer vacation equals jet lag coming from the opposite side of the hemisphere.  (Managed to get to that place in the photo a few posts back!)

So as I write this in the early hours of the morning, I think of all the great data visualizations out there that have a dark theme.  While they look great and impressive at first glance, I’ve found that dark theme is not practical for everyday business use.  After all, how many times do you see other forms of presentations that convey data in dark mode?

It would be interesting to find out the stats on how well data is conveyed via dark vs light mode, and for which use cases.

My thoughts purely –

DARK
One-off presentation
Printed color material – magazines, posters, brochures
Informational

LIGHT
Day-to-day operational
Printed black/white material – newspapers
Screen based – accessed digitally
Action oriented

 

What works even better is to use a combination of dark & light mode in the same presentation, based on the content, bringing that much-needed contrast and focus in design to help viewers process the information accordingly.

 

Back to jet lag, not being a morning person, it is however a great opportunity to experience the calmness of a beautiful sunrise for a few days.  From darkness to light.

 

 

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